Zacks Investment Research

We surveyed 50,000 registered Zacks.com users to identify what features they look for in an investment oriented website. The number one item requested was equity research reports. 

Zacks Investment Research produces independent research reports for over 4,000 companies. Of these 4,000 companies, about 1,100 are covered in multi-page narrative analysis reports produced by a team of about 30 Zacks analysts while about 2,900 are covered by a one-page quantitative research report. These could be delivered in a format that would allow you to imbed advertising within the reports as you see fit. The multi-page reports give you the opportunity to imbed many more ads than the one page reports.

These pages will increase the profitability of your website by presenting information that is

• Stock Specific - More detailed and stock specific pages will command higher prices per CPM from advertisers.
• Actionable - Information generates a desire to buy or sell a stock will also command higher prices per CPM from advertisers, particularly from brokerage firms.
• Dynamic - Content that changes regularly, such as recommendations, critical indicators, share prices, etc. will create a desire on the part of viewers to return regularly for updates.

For examples of Zacks independent research reports, click on the links below:

Independent Research Report #1

Independent Research Report #2

For more information about how Zacks Content will help generate more repeat visits and more advertising revenue on your website, please contact your Zacks representative or call Bryant Sheehy at 800-767-3771 ext. 9366 or e-mail bsheehy@zacks.com.

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Zacks Investment Research
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